Where are you in your business journey?

What kind of copywriting do you need?

Know what you want? Jump to the section you’re looking for:

| Website Copywriting | Content Marketing | Lead Magnets | Sales Copy

Website Copywriting

Step 1: Create an amazing website

Sending a crystal clear message is essential to attracting the customers you want. You can’t do that without words. Crafting killer website copywriting is one of the most important steps towards creating a successful website.

Think of your homepage as a virtual storefront.
Passerby peep in the window to see what you’re all about. If something catches their eye, they come in and look around. 

Here’s the kicker: You only have 3 seconds to grab their attention.

How do you do that?
You get their attention with the very first words on your page.
And that’s just the beginning.

  • Website copy audit

    Website Audit

    Do you want to write your own website copy?

    If you want to DIY your website, but need a little guidance. I can help.

    My design partner and I will review your web design and website copywriting.

    We will tell you what’s working and what’s not, and exactly what to do about it.

    Let's get started
  • website copywriting

    Website Copywriting

    Want to makeover your website or create a new one?

    Sometimes it’s best to start from scratch. I’ll write brand new website copy for you’re entire website or just a sales page.

    Together, with my friends at Wood Media, we’ll build a website that’s strategic and on brand.

    We’ll take the vision in your head and bring it to life. Not only will your new website look, feel, and sound like you, it’ll be easy to manage too.

    Let's get started

 Before we get started, let's have a quick chat to see if we are a good fit.

  • "It was an absolute pleasure working with Beth. She shared many great insights that will having a meaningful impact on our business :)"

    - Daniel Ruscigno, ClinicSense

Content Marketing

Step 2: Build An Audience

Building brand awareness and brand authority comes down to building a community or following. You need to get in front of your target audience, share useful information and nurture existing relationships.

Potential customers want to feel like they know you before handing over their hard earned cash. Content marketing is a great way to build trust and establish yourself as an expert. 

Creating valuable content is both essential and time consuming. Hiring a copywriter that’s well versed in content strategy can save you a ton of time, and ensure it’s done right.

  • Content Creation

    Creating a blog for your business is an excellent way to nurture relationships with potential and existing customers.

    Articles that are well-written with a SEO strategy can

    • Establish you as an expert

    • Improve your search ranking

    • Give you tidbits to share on social media

    • Be used in email marketing campaigns

    • Build brand authority

  • Content Strategy

    Don’t have time or in-house skill to handle all the details?

    I can do that for you.

    Content strategy involves:

    • Coming up with an endless stream of content ideas and topics

    • Researching keywords

    • Creating content for blogs, social media and email marketing

    • Repurposing content

    • Scheduling and sharing content

    • Utilizing SEO strategies

Hire Me

“Having Beth as our content writer has been amazing! She totally understand the art of copywriting, helps us generate original content complete with SEO and has doubled our website engagement. We highly recommend her!”

-Joe Callantine

Create a lead magnet to grow your audience fast.

Offering something for free in exchange for potential customers contact information is a tried and true way to build your audience. Once you give them something for free, they are more likely to buy from you.

Lead magnets can be things like a free guide, ebook or course. 

Ready to create your lead magnet?

Sales Copy

Step 3: Make THE SALE

Once you have the attention of potential customers, you need the type of copywriting that closes the deal. There are many ways to do this. Choose one, all, or mix and match these strategies.

  • Case Studies

    The ultimate social proof is a case study. This is essentially a testimonial on steroids.

    Show off the benefits and results you provided to real customers to sell your services to new ones.

    This is how it works

    • Reach out to satisfied customers.

    • Interview them to find out exactly who they are and how your business helped them.

    • Share their story.

  • Email Funnels

    Once you have a lead magnet, you have access to people interested in what you have to offer.

    After that, you need a funnel that turns your prospects into clients.

    This is how it works.

    • Welcome subscribers in.

    • Give them useful free information.

    • Let them get to know your business.

    • Make them aware of your offer.

    • Sell them your offer.

  • Landing Pages

    Landing pages are often created to be primary sales pages.

    If you could create just one page prospects could visit to learn about and BUY your service, this would be it.

    The copy needs to be compelling, a specific formula needs to be applied, and it needs to speak directly to the heart of your potential customers.

    Out of all the pages on a website, landing pages are by far the most crucial to do right.

Let's Work Together!